Top 5 Travel and Local Apps in Switzerland Q4 2022

The final quarter of 2022 showcased interesting trends for the top 5 travel and local apps in Switzerland on a unified platform. Below, we delve into the performance metrics for Booking.com: Hotels & Travel, Parkingpay, P+Rail, Europa-Park & Rulantica, and EasyPark - Parking made easy.

Booking.com: Hotels & Travel experienced a fluctuating trend in weekly downloads, starting at around 8.2K in late September and dipping to approximately 5.1K by mid-November. However, it saw a resurgence to 8.1K in the final week of December. The app's weekly active users initially hovered around 215K but saw a decline to 181K by mid-December before significantly increasing to 238K at the end of the quarter.

Parkingpay maintained a relatively stable download rate, starting at 5.7K in late September and ending at 5.5K in December. The active user base remained consistent throughout the quarter, fluctuating between 24.3K and 26.7K, concluding the year at 26.1K.

P+Rail saw a steady download trend, beginning with 5.4K in late September and peaking at 6.5K by the end of October. However, the numbers declined towards the end of the quarter, reaching a low of 3.4K in mid-December before slightly recovering to 3.6K.

Europa-Park & Rulantica had a notable spike in downloads, achieving a peak of 12.4K in early October. This was followed by a significant decrease, with weekly downloads dropping to 1K by mid-December. Active users mirrored this trend, starting at 5.8K in late September, peaking at 13.1K in early October, and then declining to 1.6K by mid-December before seeing a slight uptick to 2.9K at the end of the year.

EasyPark - Parking made easy saw a consistent download rate throughout Q4, beginning at 4K and ending at 5.4K. The app's active users also demonstrated stability, remaining around 28K for most of the quarter, with a notable increase to 29.3K in the final week of December.

These insights, sourced from Sensor Tower, reveal the dynamic nature of app engagement and downloads within the travel and local category in Switzerland. For more detailed analytics and trends, visit Sensor Tower.